Blog

Good writing for fewer, shorter, and better meetings? Yep.

July 5, 2023

"Could that not have been an email instead of a meeting?" Usually, but sometimes you need to convene. And before you do, sending attendees...

CASE STUDY: Wetherspoon takes the piss and insults investors in its annual report.

June 30, 2023

Shareholder letters offer a chance to communicate in an approachable tone with investors exhausted by financial babble and obfuscation. Just make sure to...

Nobody has ever lost business because their 47-page pitch deck failed to mention they value integrity, trust, and putting the customer first.

June 21, 2023

You shouldn't need more than a few slides in your pitch deck to convince a potential client to consider you. If, that is,...